Altavert Presents at Grassroots Marketing Summit in Los Angeles

Posted on January 23, 2011 by jeffblake

Presented by http://medialeaders.tv

October 16, 2010 LOS ANGELES – Altavert’s CEO Jeff Blake teamed up with Media Leaders Founder Josh Ochs to present the first Grassroots Social Media Marketing Summit for small businesses and entrepreneurs in the Los Angeles area. This half-day session kicked off with Jeff’s presentation on the various trends and best practices small businesses need to take into consideration when planning to purchase any kind of Out-of-home (OOH) advertising. After discussing the various OOH media and how they compare ith one another, Jeff told the group, “Whatever outdoor medium you choose for your message, make sure your ads are both targeted AND measurable.” He discussed how Altavert’s Commuter Advertising service accomplishes both of those criteria for its clients, and presented the group with a demonstration on how to integrate their online presence with the offline advertising. More to come on this story…

Image of Jeff Blake, Altavert CEO, speaking to attendees of the Grassroots Social Media Marketing Summit.

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